Dubai International Film Festival (DIFF) opened Wednesday evening amidst glitterati from Hollywood, Bollywood and other regional cinemas. DIFF had its inception in 2004 and is emerging as a major silver screen event in the region.
It is the time of the year when all movie buffs gear up themselves to have a face-to-face encounter with their super stars.?The event brings a whole raft of?inspiring seminars for budding film directors and actors, screening of creative movies made by fresh talent, and a chance of mingling and networking with industry greats.?People from all over the UAE, Gulf and rest of the world travel to Dubai to attend the film festival.
The main organisers of DIFF are the Dubai Technology, Electronic Commerce and Free Zone Authority under the chairmanship of Ahmed Bin Seeed Al Maktoum.
This year DIFF promises to be bigger and better as 171 movies from 56 countries?will be screened at the film festival, including feature films, short films and documentaries. It will also include movie premieres, the biggest one undoubtedly is the multi-million Hollywood blockbuster Mission: Impossible 4 – Ghost Protocol. Others sizzling curtain raisers include Bollywood movie “Don2” starring Shah Rukh Khan, George Clooney’s ?The Descendants? and Disney’s ?The Muppets?.
A lot of competitions and award ceremonies, such as the Young Journalist Award,?are part of the film festival to encourage new talent and budding media professionals. The event will also give participants a chance to interact with influential personalities and film experts such as Colin Brown. The Muhr Award, worth $600,000, is introduced to recognise Arab filmmakers, split into Arab Muhr and Asia/Africa Muhr Award.
The main objective of DIFF is to present cinematic excellence from all over the world and offer a high profile platform to newcomers in the field. Hundreds of volunteers sign up each year for the event to assist the smooth flow of the event and facilitate guests who attend and play a key role in making DIFF successful. The event kicked off on 7?December 2011 and will run till 14?December 2011 at Madinat Jumeirah.
For more information on the Dubai International Film Festival, log on to: www.dubaifilmfest.com