Ciena’s Mervyn Kelly, EMEA Marketing Director, looks at how networks will need to keep up with the demand following Apple’s iPhone5 launch.
Amid much fanfare, Apple has launched the iPhone 5 and CIO’s must now expect to face a barrage of employees who will want to get their hands on Apple’s latest and greatest device. Key to its enterprise focus is its new 4G LTE connectivity option. In offering ultra-high-speed mobile connectivity, the iPhone 5 has all the capabilities required to allow users to not only surf the web more efficiently, but at a faster speed, something that in the enterprise environment should have a direct and positive impact on mobile work efficiency.
Over the years, Apple has developed applications that are designed to appeal to the enterprise user. To successfully integrate this device into the enterprise environment and fend off stiff competition from the likes of Samsung and HTC, this launch aims to set this device apart from its predecessors. Current applications such as Roambi, Quick Office and OmniFocus are already proving popular in the enterprise market, not only tapping into the great mobile experience, but most importantly, keeping employees productive throughout the day.
However, the success of such applications is reliant of the overall user experience – and this is where network connectivity comes in. Operators need to optimise their backhaul networks to handle high-bandwidth services. The backhaul portion of the network connects base stations to the core network and has a great impact on the quality of service consumers get. Carrier Ethernet offers operators a sound solution to this challenge, combining a cost-effective and scalable architecture that allows carriers to control costs while supporting the next-generation of mobile applications.
Putting in place sufficient capacity and resiliency in the backhaul will help operators to cope with the demand for additional bandwidth generated by increasingly powerful smart devices such as the iPhone 5. An Arieso report released earlier this year provides a clear illustration of the volumes of data likely to be consumed; suggesting that the iPhone 4S consumed twice the amount of data as users of the iPhone 4, a trend that is only likely to continue as the UK develops its infrastructure to enable 4G connectivity, in keeping with the new devices offering.