Digitalisation and Sustainability Changing Rules of the F&B Game

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Tetra Pak Executive Vice President
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Tetra Pak Shedds Light on the Changing Rules of the F&B Game during FoodTech Summit

  • 90% of F&B packages will be fully recyclable and 75% of F&B consumption will run on digital platforms by 2030
  • Tetra Classic Aseptic 65ml Cube wins “Top Packaging Innovation” Award during Gulfood Manufacturing

Digitalisation and Sustainability are the new changing rules of the F&B game, said Lars Holmquist, Tetra Pak’s Executive Vice President during his keynote address at FoodTech Summit.

Looking at the F&B industry forecast for the next decade, Holmquist stated that autonomous drone deliveries and hyper customised products will be the “new normal”, creating unmanned aerial systems market opportunities estimated at US$ 100 billion, by 2025.

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He said: “Food waste and scarcity and climate change are some of the most urging concerns that we will have to deal with in 10 years, requiring more efforts from F&B players to prioritise the protection of the environment over developing products. Today is the slowest pace of change we will experience for the rest of our lives.

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“With 90% of packages being fully recyclable and 75% of consumption running on digital platforms by 2030; it is no longer enough to predict the future, we need to create it, today. The only way we can do this is by joining forces as F&B players, utilise technology to innovate solutions that has as a first purpose to protect our planet and the humankind”.

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Johan Nilsson, Vice President of Industry 4.0 and Digitalisation at Tetra Pak also took part in FoodTech Summit with a presentation addressing the transformative power of how connecting the food industry can create value by securing food safety and quality, improving productivity and sustainability as well as engaging consumers to explore new business opportunities.

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He said: “Digital disruption is accelerating across industries. The future of the food industry is undoubtedly digital unlocking new values for food and beverage manufacturers. Increasing productivity, growth and quality will in the future be achieved through a combination of existing productivity methodologies such as Total Productive Maintenance and Digital Enablers. Combining cutting-edge technologies with our food expertise, Tetra Pak’s goal is to lead the digital transformation of food manufacturing and offer greater support to our customers”.

Also, Tetra Pak was recognised with the “Top Packaging Innovation” award during Gulfood Manufacturing, for its Tetra Classic® Aseptic 65ml Cube, designed to turn six portion-packages into 1 cube, making it both easy to store and handy to use.

Khaled Ismail, Vice President of Communications at Tetra Pak Europe, Central Asia, Middle East and Africa said: “We are honoured by this recognition and congratulate the Tetra Pak team and the organisers of Gulfood Manufacturing for another successful edition of the show. At Tetra Pak, we invest in latest technology to develop sustainable solutions for our customers, their consumers and the environment.”

This innovation allows for optimal pallet loading, more efficient distribution and shelf space utilisation. It also provides ideal surfaces for maximum expression, enhancing shelf presence and enabling brands to stand out with a unique twist.

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