The world’s largest specialist in the buying and selling of used goods has opened its first store in the region.
Dubai, Sept 2012 – Located on Sheikh Zayed Road the new Dubai franchise allows customers to sell unwanted goods, buy used items from the store or secure an item with the store’s layby option. Customers can also use the consignment option whereby the store sells the item on their behalf receiving the money once the item is sold.
As part of an international franchise that spans Australia, New Zealand, the UK and Asia, Cash Converters has transformed the concept of buying and selling pre-owned goods. Since launching in Australia in 1984 the company has grown enormously with representation in 21 countries worldwide and a network of over 600 stores.
“The used goods business is not new in Dubai, however the concept of being able to buy and sell used goods through a store is,” said Fabrice Le Boulenger general manager Cash Converters Dubai. “Cash Converters is a unique retail concept in that the public are both our customers and our suppliers.”
The Cash Converters business model in Dubai is based largely on the buying and selling of furniture and white goods. Spread over two levels the new store features a children’s furniture section, musical instruments, electronics and jewellery with the whole of the ground floor given over to the large stock of furniture.
Cash Converters offers several buy and sell options for customers. The store buys items of value and in good condition giving the seller a fair price for their goods. These items are then available for sale in the store. The store also offers a consignment option which allows customers to bring in their items for Cash Converters to sell on their behalf.
Cash Converters in Dubai will have stringent measures in place to ensure all goods sold in the store are legally owned. Customers have to be over the age of 18 and present a valid ID. Records will be kept for all transactions.
Le Boulenger said that the location of the store was an important consideration when setting up in Dubai. “Our show room location on Sheikh Zayed Road will be a key to our success. Situated close to densely populated expat areas we expect our accessibility will make us a popular buying and selling hub.”