Liberty Automobiles, officially launched the 2013 Opel line-up in its showrooms on Saturday 23rd February. An authorized dealer for Opel since 2002, Liberty Automobiles unveiled the latest Opel 2013 models to a large crowd of enthusiastic car lovers, including VIPS and members of the press in its Dubai Showroom.
Sheikh Khalid Abdul Aziz Al Qasimi, Chairman of Liberty Group attended the launch, alongside the Deputy Consul General of the German Consulate in Dubai, Mr Joerg Herrera, and two senior executives from Opel headquarters in Germany – Andrew Dunstan, Executive Director, Opel Sales – Central & Eastern Europe and International Operations, and Jürgen Keller, Director, Opel International Operations.
Commenting on the launch, Duncan Peat, Managing Director of Liberty Automobiles said: “Opel is a brand that needs no introduction. Having recently celebrated its 150th anniversary, Opel is now the third largest brand in the European passenger car market, and we are proud to welcome our principals from Opel’s German headquarters who have joined us today for this special occasion.”
Andrew Dunstan added: “Opel has ambitious long-term growth plans which will see significant investment in our product portfolio, including 23 new models and 13 powertrains comprising three all-new engine families. I am pleased to be here today with our UAE partner Liberty Automobiles to launch our current and highly competitive model line-up in the UAE, a key market for Opel here in the region.”
Gilbert Nassar, Brand Manager for Opel at Liberty Automobiles commented: “With Liberty’s experience as one of the most reputable automotive dealerships in the UAE, and Opel’s proven track record as a leading German automotive manufacturer, we look forward to exceeding customers’ expectations with the all new Opel line-up here in the UAE.”
The 2013 Opel line-up is refreshing, offering quality German engineering, combined with passion and performance, whilst delivering value for money. On offer from Liberty Automobiles will be the sporty Opel Corsa, sculptured Opel Astra, classy Opel Insignia, clever Opel Meriva and the spacious Opel Zafira Tourer and their variants, including the Opel Performance Centre (OPC) models.