Technology innovation key to growth of online travel sector, says Amadeus at TRA’s first e-commerce summit
A growing demand from increasingly technology savvy consumers has paved the way for efficient online business systems. This phenomenon is clearly reflected in the travel and tourism sector across the MENA region with e-commerce playing a critical role in its growth, according to Thierry Dongier, Regional Sales Director-Key Accounts, Middle East and North Africa, Amadeus.
Dongier’s comments were made today at the first e-commerce summit hosted by the Telecommunications Regulatory Authority (TRA) at the Intercontinental Hotel in Dubai. Inaugurated by His Excellency Mohammed Nasser AlGhanim, Director General, TRA, the event featured experts from the e-commerce landscape including George Held, Vice President – Commerce, Etisalat Group, Omar Sadodi, Managing Director, Payfort, and Ronaldo Mouchawar, CEO, Souq.com.
The summit focused on issues such as m-commerce strategies, e-commerce security, market regulations, eliminating barriers of e-commerce, boosting consumer confidence and consumer protection. The sessions also highlighted the need to generate out-of-the-box technological solutions to boost the UAE’s digital economy.
Speaking at a session titled ‘Travel Industry: Leading Innovation on e-Commerce’, Dongier said: “The highly competitive e-commerce sector in the country inspires technology leaders such as Amadeus to develop advanced solutions that enable online players to seize the right opportunities and stay ahead of the curve.”
“TRA’s summit serves as an excellent platform for the region’s leading e-commerce players to come together to exchange knowledge and ideas for new solutions that help keep pace with the fast-advancing sector,” he added.
Amadeus’ participation at the event reiterates its efforts to lead innovation in the online travel sector and provide the industry with tools that support its growth. According to global financial results for the year ending 31 December 2012, Amadeus invested over €414 million in research and development (R&D), nearly 20 per cent higher than the previous year and amounting to 14.2 per cent of its revenue.
Amadeus Web Services, Amadeus e-Power, Amadeus Extreme Search and Amadeus Mobile Traveller are some of the solutions that continue to benefit the global travel industry. Several international, multi-regional and regional online travel agencies have partnered with Amadeus to introduce solutions that allow the delivery of enhanced customer services and help meet long-term business goals.